Monday, 26 November 2012

Notes on Magazines


CLOSER
  • £1.30
  • 16 - 40
  • high street fashion
  • website and app
  • recent technology used
  • weekly circulation 539,991
MATCH
  • published 1979
  • young teenagers
  • 7-19 years old
  • readership - 46, 233 a lower compared to other magazines
  • advertising online (footballing sites) 
SPIRIT AND DESTINY 
  • ABC1 25-44 women
  • under 25's to cynical 
  • circulation - 46,580
  • readership 121,108
  • very social  
  • spiritualism, books can be bought 
EMPIRE
  • the biggest british film magazine 
  • Bauer
  • published by emap but then stole Bauer
  • competitor total film
  • Australia russia
  • ABC1 16 - 64 
  • in-depth reviews, competition, sponsors, Microsoft, sony 
  • adverts in back pages and front
Q
  • 25 + year old music buyer
  • male and female
  • monthly publish
  • appeals to everyone
  • interviews 
  • promote books and CD's
  • 77,000 - 64, 000 went down (readership)
  • TV, radio, website. magazine
  • 40 out 166 pages are adverts
Car magazine 
  • aimed at car lovers 
  • readership- 18.5% female-81.5% male 
  • 15-55
  • abc1+2
  • advice on maintaining and repairing cars
  • covers major car manufactures and models 
  • technology- website. facebook+twitter+newsletter
  • logo, cover star/story, features 
MORE 
  • main personality (celebrity) gain interest
  • 18-34 women C-B 
  • new, talking points, style ideas. 
  • adverts, clothing make-up and perfume
  • 50 pages of beauty every month
  • 42 mins per week reading
  • twitter Facebook, instagram, tumblr, youtube
  • technology 18-34 year old women
  • circulation 106, 065
  • newsletter and updates
HEAT
  • launched 1999
  • mobile apps, twitter, Facebook, newsletter
  • ABC1 women, 16-35
  • weekly newsletter or breaking new alerts
  • 11th in all magazine sales in the UK, women it 4th
  • £1.65 an issue
  • 500,000 a week circulation
  • cover-star
  • updates recent popular TV programmes
Closer

  • weekly circulation of 539,991
  • relationships. celebrities, gossip, beauty and health 
  • 15-34 year old women
  • two cover stars- well known celebrities 
  • main story's in a yellow box
  • house style- yellow, pink and white 

Tuesday, 20 November 2012

FHM research

Demographics - 18-35 years C1, C2 and D
Readership figures 
Reach: It was read by 892,000 adults.
Percentage reach: It was read by 1.8% of the adult population.
Circulation figures
The latest figure represents a 20.6% year-on-year drop from 177,261, as the men’s market in general continues to freefall
Content - the content of this magazine involve "FHM's 100 sexiest women", relationship advice and girls girls girls. And some celebrity stories

Monday, 5 November 2012

Skins Extract Analysis

The scene in Maxi's flat really helps to show the disabilities that Tony carries. The camera angles and shots are a massive contribution to the portrayal of his state of mind. There are obviously a lot of shot reverse shots because there is a lot of conversation and use of facial expressions to set the mood. One of the shots that aids the effects of the disabilities is where the camera focus's on the food that tony is eating. The reason it does this is because his brain injuries are so severe that he has forgotten the correct way to eat his food. Also, the camera is mostly focused on tony's face, even when Maxi'x mum is talking to him; this allows us to monitor Tony's reactions to Maxis mum when he can't remember who she is or previous events that she recalls before Tonys accident. Also when Maxi cuts up Tony's dinner for him, the camera is really drawn to this too represent the disorder.

Tuesday, 23 October 2012

Discuss the ways in which media products are produced and distributed to audiences within a media area which you have studied.

The institution Bauer Media are the company who own Grazia and Take a Break. They help market the products massively for the weekly distribution that both the magazines put out. The audience that Grazia sell to is ABC1 women from 25 to 40 years, who are generally working women that take care of their appearance and have an interest in fashion and celebrity gossip.

Grazia produce there magazine stories in many different ways. The story's that they find may seem like some average celebrity of fashion gossip, but it would have actually taken a long time for the people to find the rights and to find the evidence to be able to produce the story that they find. The ways in which they do this is by sending workers around to different places around the world to find the most recent gossip about the interest of their viewers. They also go to massive fashion events around the world to find gossip about celebrities and the most recent fashion advice and lines. A lot of the time they rely on tip off's to present the stories to them, which seems to be a massive risk seeing as they have a weekly distributing deadline to meet. Grazia also seem to have some relationships with some quite famous fashion faces. They talk to Giorgio Armani an awful lot, he seems to present them with the information about his brand that they need to put in some of their articles, and in exchange he gets free advertising because the articles that they present are about his line of fashion.

Grazia distribute their magazine in a few different ways, on and offline. They obviously use the distribution chain which is That it goes to the publisher then down to the distributer, after this it goes to the whole saler, then to shops and the consumer. The other obvious option is to subscribe and then get it delivered right to your door

Monday, 22 October 2012

Grazia Notes


  • 42 people work there.
  • they find their stories in other countries fashion shows. 
  • Need for fashion.
  • Giorgio Armani helps them out.
  • They rely on tip offs for their stories. (people running around cities to try and find out celebrity and fashion tips).
  • not always a story that comes up.
  • need a lot of evidence to prove the story.
  • certain issues with people on the front cover, presentable people.
  • not always celebrity news.
  • reflects how most modern women are.

What challenges/problems face Grazia in making of the magazine?


There are many problems that Grazia are faced with each production. One of these is the competitors that strive to be at the top of the market and ABC stats.  These competitors, like the Cosmopolitan or Vogue, really try to find the best contents to attract an audience. This audience is ABC1 women from 25 to 40 years, who are generally working women that take care of their appearance and have an interest in fashion and celebrity gossip This presents massive problems for big companies like Grazia because it means that they have to try even harder to find the best stories, and harder yet, try and gather some solid evidence to back it up. 
Finding stories is one thing, but trying to find the evidence is another. Grazia are faced with massive problem, dilemmas and difficulties of finding the evidence to back up these stories. Even if they they cant find one piece of evidence then they cannot publish it because a celebrity has the right to sue the magazine for putting across false information.


Thursday, 18 October 2012

small content analysis of magazines. and question intro


Take a break
Human real life stories, useful articles, advertisement on bathing goods and skin care. Story’s from readers.
Real people
Similar interests, real story’s, reader submitted (like take a break)
Grazia
Fashion, celeb and celeb readers. Also advice.
Cosmopolitan
Celebrity focus, fashion, relationships, monthly, a lot of technical coverage.

Discuss the issue raised by an institution need to target specific audiences within a media industry, which you have studied. 
Grazia and Take a break have issues that can affect the business that they make. One of these issues that can make a massive effect is competition. There are different competitors for both magazines. One for Take a break is Woman’s Weekly who provide the same stories and content as Take a Break, this is a large issue that affects them massively. A competitor for Grazia would be Cosmopolitan, who are a celebrity and fashion focused magazine. They do have their differences but it is still a very similar magazine and can cause immense tension and pressure for Grazia.