Monday 26 November 2012

Notes on Magazines


CLOSER
  • £1.30
  • 16 - 40
  • high street fashion
  • website and app
  • recent technology used
  • weekly circulation 539,991
MATCH
  • published 1979
  • young teenagers
  • 7-19 years old
  • readership - 46, 233 a lower compared to other magazines
  • advertising online (footballing sites) 
SPIRIT AND DESTINY 
  • ABC1 25-44 women
  • under 25's to cynical 
  • circulation - 46,580
  • readership 121,108
  • very social  
  • spiritualism, books can be bought 
EMPIRE
  • the biggest british film magazine 
  • Bauer
  • published by emap but then stole Bauer
  • competitor total film
  • Australia russia
  • ABC1 16 - 64 
  • in-depth reviews, competition, sponsors, Microsoft, sony 
  • adverts in back pages and front
Q
  • 25 + year old music buyer
  • male and female
  • monthly publish
  • appeals to everyone
  • interviews 
  • promote books and CD's
  • 77,000 - 64, 000 went down (readership)
  • TV, radio, website. magazine
  • 40 out 166 pages are adverts
Car magazine 
  • aimed at car lovers 
  • readership- 18.5% female-81.5% male 
  • 15-55
  • abc1+2
  • advice on maintaining and repairing cars
  • covers major car manufactures and models 
  • technology- website. facebook+twitter+newsletter
  • logo, cover star/story, features 
MORE 
  • main personality (celebrity) gain interest
  • 18-34 women C-B 
  • new, talking points, style ideas. 
  • adverts, clothing make-up and perfume
  • 50 pages of beauty every month
  • 42 mins per week reading
  • twitter Facebook, instagram, tumblr, youtube
  • technology 18-34 year old women
  • circulation 106, 065
  • newsletter and updates
HEAT
  • launched 1999
  • mobile apps, twitter, Facebook, newsletter
  • ABC1 women, 16-35
  • weekly newsletter or breaking new alerts
  • 11th in all magazine sales in the UK, women it 4th
  • £1.65 an issue
  • 500,000 a week circulation
  • cover-star
  • updates recent popular TV programmes
Closer

  • weekly circulation of 539,991
  • relationships. celebrities, gossip, beauty and health 
  • 15-34 year old women
  • two cover stars- well known celebrities 
  • main story's in a yellow box
  • house style- yellow, pink and white 

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